Why Your Shopify Site Needs A Pixel
Written by: Max Fellinger If you’re tech savvy you may have heard of pixels while setting up your Shopify site. All the major marketing channels use pixels to in order to retarget visitors of your site to ads that your run through their platform. Ever wonder how you visit a shop and then the next […]
The Big 3 Shopify Metrics to Track Religiously
Written by: Max Fellinger During my time as a category analyst at a major retailer I learned a lot about what drives ecommerce performance and I’m going to share that with you here. Part of my job during that time was to make changes to the site that I thought would drive year over year […]
Shopify Web Analytics Glossary
Web analytics play a crucial role in helping Shopify merchants effectively sell to their customers. Understanding what metrics are available to you and what they can be used for is a great step to take on your journey to improving your shop’s conversion rate. The below sections are broken into two sections, dimensions, or attributes […]
Top 5 Shopify Reporting Apps for 2025
Running a Shopify store isn’t a full time job… it’s five full time jobs as you probably know. You have to be head of marketing, logistics, product development, & so much more. To keep it all straight you turn to the trusted Shopify app store to help with reporting, but how do you know which […]